Global manufacturers Nike have revealed their new “Lace Up, Save Lifes” campaign that is focusing on fighting HIV and AIDS.

The campaign will contribute 100% of their profits from the sale of each pair of red Nike laces to the Global Fund and to support football based projects that help fight AIDS in Africa.

The laces can currently be purchased from kitbag.com for £4.00 and will be delivered worldwide when purchased alone. They also come in a small, medium and large size for different types of football boots.

The contributions that go towards the Global Fund will go to support programs in Africa that provide ARV medicine free of charge to those who cannot afford it.

Manchester United’s weekend title clash with Arsenal will also be backing the Red lace campaign as all players will take to the pitch with red laces.