Global manufacturers Nike have revealed their new “Lace Up, Save Lifes” campaign that is focusing on fighting HIV and AIDS.
The campaign will contribute 100% of their profits from the sale of each pair of red Nike laces to the Global Fund and to support football based projects that help fight AIDS in Africa.

The laces can currently be purchased from kitbag.com for £4.00 and will be delivered worldwide when purchased alone. They also come in a small, medium and large size for different types of football boots.
The contributions that go towards …